I really shoulda gotten a picture of this...

On Ryanair ("the pride of Scotland"), they save incalculable amounts of money by having no seat pocket on the seat. So, you're just looking at the shiny bright yellow plastic of the seat in front of you (think bus seating asethetics). So where do you put the safety information card? On a sticker, on the seat back, right at eye level. So the entire flight, you are staring into the little stick figures escaping a burning plane. Wunderbar!